Marketing Self-Publishing writing

Why You Should Be A Snowflake…No Really.


Listen up, gang…

I’m a snowflake.

Or at least I try to be. And you should too.

Now granted, in recent times (cough – the 2016 election – cough), the definition of snowflake has inflated to include terms such as overly sensitive, easily offended and entitled.

Nobody wants to be referred to as a snowflake anymore and for good reason.

Well my friends, allow me to take you back to simpler times. When a snowflake was still a ‘unique, feathery ice crystal, typically displaying delicate sixfold symmetry’ and not an insult.

Somewhere deep in the recesses of your childhood trauma, you probably remember using a pair of metal safety scissors to hack a piece of folded white paper to death, while your art teacher explained that no two snowflakes are the same.

So was Mrs. Dick lying or nah? (Yes, my art teacher’s name was Mrs. Dick. And yes, we acted as mature as expected about it.)

For the purposes and agenda of this blog post…Mrs. Dick was right.

Now is it possible that I just googled ‘Is it true that no two snowflakes are the same?’ and linked to the first page that confirmed my bias?


It’s called confirmation bias research, y’all.

Okay, okay on to the topic of this blog post.


Now when I say that, what I really mean is be different than everyone else.

Be unique. Do what others aren’t doing.

Work in the wig industry? What if you created a line of wigs that specifically targeted pre-teens and teenagers? Hair loss isn’t always age related. Heck, sometimes you just need to cover up a crappy haircut.

You sell ice? Guess who builds their houses entirely from large, asymmetrical blocks of ice? Ten points to Gryffindor if you said Eskimos.

Sure it’s possible that people aren’t doing those things because they’ve already tried them and failed. But more than likely the reason is…good ol’ fashioned conformity.

Dope A$$ Example

You’re on your way to an important meeting/date/class/whatevs. Halfway there, you realize you’ve forgotten your much-needed travel mug of coffee on the kitchen counter.

You immediately swerve across four lanes of traffic and pull into the first Starbucks you see. The line is long af.

So what do you do? Stand in line and probably be late for your thing? Leave and hope you find another Starbucks with a shorter line?

Or politely ask the next person in line if you can join in on their order and pay for both your drinks?

Does that make you an a-hole? Maybe.

But you know what else it makes you?

The red egg.


You, probably: Um, you do know that nobody wants to eat a red egg, right? It’s weird and probably rotten or infected or something.

Me: I don’t know…I might eat it.

You, probably:  


You, probably: You’re also definitely an a-hole for cutting in line.

Me: Shh, sweetie.



Look hon, I’m not saying you should ignore all conventional wisdom/tactics/tips/advice related to your industry but understand that imitating those who came before you is a great way to drown in mediocrity.

You, probably: That’s rich coming from a JK Rowling fangirl wannabe.

Me: Okay, first of all, ouch.

And second of all, I know I joke a lot (too much) about becoming the next Stephen King or JK Rowling but in all seriousness, although I look up to them and enjoy their work, I know my path is mine to forge and mine alone.

What worked for Mr. King and Ms. Rowling will not work for me. Period.

Y’all remember when Twilight came out? Everybody and their mama had a werewolf/vampire/Kristen Stewart novel in the works.

Did they all suck? Probably not. I’m sure most some of them were even better than Twilight.


Were any of them as successful as Twilight?


Imitation may be the sincerest form of flattery, but success it will not bring.

Alright, alright we get it. So how can we become snowflakes too?

Ah, I’m so glad you asked…ahem.

Hi, my name is Evelyn and welcome to my TED Talk.


And by TED Talk I mean infographic I made on Canva.

Enjoy kids!

How to become a snowflake

evelyn dar


One reply on “Why You Should Be A Snowflake…No Really.”

“If it’s too weird, start a new pen name” Omg i’m dying xDDD!!
but this was brilliant. I took a lot away from this. I found out the hard way that I had to write for myself and write what I want to write instead of suffering and comparing myself to everyone else “Oh they write this kind of thing, they have this type of style. Why aren’t I like this?”

I’m starting to really appreciate that we are all so different. Even if we wrote the same story, it would sound completely different and that’s what makes writing so fun and expressive. Its time to embrace my inner snowflake :3

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